by Mike Brogan | Jan 10, 2016 | All, Business Tips, Uncategorized, Website Strategy
Over the past 15 years or so, online marketing has come a long way. Initially, online marketing meant a simple website for your business. Nowadays there is a baffling array of tools and techniques to choose from. If you’re confused, then you are in good company. As...
by Mike Brogan | Aug 31, 2015 | All, Business Tips, Uncategorized, Website Strategy
I’ve been doing a lot of thinking recently about the things that can determine success or failure for a business. So I thought I would share some of my thoughts and write about the key factors that drive a business’ marketing. And, of course, devising an...
by Mike Brogan | Jul 13, 2015 | All, Website Strategy, Websites & Blogs
In a recent post, I introduced the concept of Lead Generation Websites as opposed to Brochure Sites. In this post I’m going to explore this concept in a more depth because I think it’s important to understand the difference if you genuinely want a website...
by Mike Brogan | Oct 22, 2014 | All, Business Tips, Website Promotion, Website Strategy, Websites & Blogs
In my opinion, most small business’ websites don’t work, or at least, don’t work anything like the business owner was led to believe by the web developer. I don’t believe this is simply down to cost either. I think it is down to a failure, by the website development...
by Mike Brogan | Dec 4, 2013 | Website Strategy
“We’d like an eCommerce website”. That is a familiar sentence that most website developers have heard from time to time. But when you ask me that question what do you really want? Developing a eCommerce website is pretty easy. eCommerce platforms, such as Zen Cart or...
by Mike Brogan | Jun 22, 2012 | Website Strategy
Getting a first class website developed can be an expensive business so you need to make sure that the site is as effective as possible. Below is a list of 10 things that could ruin the effectiveness of your website and turn it into a colossal waste of money. 1. Music...