by Mike Brogan | Jan 9, 2017 | All, Business Tips, Website Promotion, Website Strategy
In my opinion, many small businesses, and even many larger businesses, waste money on their websites. They do that because they get their priorities all wrong. Priority is almost always given to the look of the site. This is where most of the development cost goes....
by Mike Brogan | Feb 9, 2016 | All, Business Tips, Website Promotion, Website Strategy, Websites & Blogs
Following on from my recent post about the importance of email list, I want to talk a bit about the concept of leads, The terms leads is used widely in marketing circles, especially online marketing, but do you really understand what we mean by it? We often think...
by Mike Brogan | Jan 10, 2016 | All, Business Tips, Uncategorized, Website Strategy
Over the past 15 years or so, online marketing has come a long way. Initially, online marketing meant  a simple website for your business. Nowadays there is a  baffling array of tools and techniques to choose from. If you’re confused, then you are in good company. As...
by Mike Brogan | Aug 31, 2015 | All, Business Tips, Uncategorized, Website Strategy
I’ve been doing a lot of thinking recently about the things that can determine success or failure for a business. So I thought I would share some of my thoughts and write about the key factors that drive a business’ marketing. And, of course, devising an...
by Mike Brogan | Jul 13, 2015 | All, Website Strategy, Websites & Blogs
In a recent  post, I introduced the concept of Lead Generation Websites as opposed to Brochure Sites. In this post I’m going to explore this concept in a more depth because I think it’s important to understand the difference if you genuinely want a website...
by Mike Brogan | Oct 22, 2014 | All, Business Tips, Website Promotion, Website Strategy, Websites & Blogs
In my opinion, most small business’ websites don’t work, or at least, don’t work anything like the business owner was led to believe by the web developer. I don’t believe this is simply down to cost either. I think it is down to a failure, by the website development...
