We all know about Facebook, Twitter, LinkedIn etc. Many of us are aware of the benefits that these sites can bring in terms of promoting our businesses online. Now there’s a new kid on the block. And, if you hadn’t already guessed, it’s from Google. Google+, Google’s answer to Facebook etc.
Will it succeed? Time will tell. Competition in the social networking applications is pretty fierce now – Facebook already gets more impressions than search engines so is there room for another one? Who knows, but this is Google and anything could happen.
My advice is don’t ignore it. Check it out now. If it does become one of the major players in social networking then it could have a much bigger influence than the current crop of applications. Integration into Google search results is almost certain to happen at some point.