by Mike Brogan | Aug 21, 2012 | Websites
If you optimize your site for the wrong keywords you’ll get the wrong visitors. If your landing pages are poor or don’t match the visitor’s expectation he will click away. Your visitors need to know what to search for. If your product or service is...
by Mike Brogan | Aug 8, 2012 | Websites
This is an update of an article I originally wrote in 2009. Since then, whilst many of the core components affecting search engine positioning have remained the same, search engines, and particularly Google, have become much more sophisticated in ranking websites. In...
by Mike Brogan | Jul 26, 2012 | Websites
Spend 5 minutes randomly surfing the net and you will find dozens of fantastic looking websites. But how many of these are great websites? I’ll lay odds that many of them are useless. Why? Because it takes more than a fantastic design to make a great website. Let’s...
by Mike Brogan | Jun 22, 2012 | Websites
Getting a first class website developed can be an expensive business so you need to make sure that the site is as effective as possible. Below is a list of 10 things that could ruin the effectiveness of your website and turn it into a colossal waste of money. 1. Music...
by Mike Brogan | May 7, 2012 | Websites
Silly question? In a way, yes. It’s a bit like asking how much should you pay for a car. The answer of course is, it depends on exactly what you want. But if you ask the car salesman and tell him what you’re looking for he will give you a price. Not so with many web...
by Mike Brogan | Jun 10, 2011 | Websites
In my business I continually come across cases where businesses try to get websites developed on the cheap. The following true story shows what can happen. The business owner concerned ended up considerably out of pocket…. I was recently studying some web statistics...
