What's your email address?

Jun 13, 2011 | How To..., Knowledge

How many small businesses do you come across that don’t have proper email addresses?

By not proper email addresses, I mean ones that don’t use the company’s domain name (assuming the company has a domain name) such as yahoo.com, hotmail.com, aol.com etc.

Don’t these people realize the messages they’re sending out? “Not a proper business”. “Doing things on the cheap”. It’s the internet equivalent of only giving out a mobile phone number. Or the guy who knocks on your door to ask if you want your trees lopped, hands you a business card and then asks for it back when you tell him to **** off. It’s simply not professional.

A proper email address, and a domain name, cost peanuts. There’s no excuse for any business not to have one even if they don’t have a website. There’s even less of an excuse if they do have a website!

So, if you’ve got a Hotmail, or similar, address go out and get yourself a proper one today and ditch that Hotmail address. It’s making you look like Dell Boy.

123-reg.co.uk is a great place to start, you can set yourself up a domain name and email address for a few pounds. Set up a divert on it and you can still continue to use your Hotmail account.

If this sounds daunting then call a website developer who should be able to set you up for only a few pounds more.

Mike Brogan — Founder of Day10 Internet

Mike is an Internet Marketing Strategist with over 25 years of experience helping small and medium-sized businesses grow through digital technology.

After starting his career in engineering and software development, he founded Day10 Internet in 2001 to make the web clear, practical, and profitable for small business owners.

Since then, he’s built hundreds of websites and eCommerce stores, written over a hundred blog posts, and helped countless clients use digital tools to their advantage.

When he’s not helping businesses succeed online, you’ll find him walking his dog in the Worcestershire countryside or playing guitar for fun.