Quick and Cost Effective Internet Presence
All our blogs are developed using WordPress. WordPress offers you a cost effective system that is easy to add content to yourself, and easy to extend.
WordPress has a wealth of add-ons available to offer an incredible range of functionality. There are also many free templates available so you can easily change the look of your blog.
All our blog packages come with hosting and our more advanced package also come set up with accounts on popular social networking sites to help you spread the work about your blog.
What is a blog?
"A blog (a contraction of the term "weblog") is a type of website, usually maintained by an individual with regular entries of commentary, descriptions of events, or other material such as graphics or video...."
In other words a blog is a website that can be easily edited by non technical people to allow them to post comments, articles or news items without the need for a web developer.
Additionally, readers can usually post comments about articles. This means that they provide a way for a website owner to hold a dialogue with his readers
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How are blogs used?
Traditionally blogs have either been used as stand alone blogs by individuals who want write about a particular topic, or tied in with an existing business website.
More recently there has been a trend for some businesses to use blogs as their main website.
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Advantages of blogs?
Blogs tend to be much simpler in design than traditional websites. Whilst they can contain a mixture of text , images, sound and video, most blogs tend to be mainly text based to make adding content simpler and quicker.
Blog content tends to be regarded as less contrived that content on traditional websites. This portrays an image of informality which suits some types of business. It also fits in with current trends in marketing where customers are becoming less receptive to the traditional methods of advertising.
Blogs tend to get visited more often by search engines. This usually leads to blogs appearing higher up the listings that traditional website. Linking a main company website with a blog can often lead to more visitors from the website.
Blogs enable businesses to hold dialogues with their customers. For many businesses this can be a very powerful marketing tool.
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What types of business should consider a blog?
Any business that needs to talk to customers in order to sell should consider a blog instead of a traditional website.
For example: Coaches, Consultants, Solicitors, Marketing Professionals, Network Marketers etc.
Like to Know More?
Call us on 0845 071 2223 or complete the contact form and well be in touch as soon as possible. |
Blogs
